Optimiser

Comprehensive 10 step AdWords Account Optimisation Plan

Order Optimiser

   

Delivered in 7 days   Hands off & hassle free   100% confidentiality   CPA driven optimisation

10 Step Bundle - 30% Discount
Save 30% when buying our Optimiser bundle. Includes all 10 steps of our comprehensive optimisation program. Saving £545.
£1,200
Order
(Save £545)
 
step
1
Keywords that don't convert We search your account for all keywords that haven't converted. These keywords are them paused. We ensure that these keywords have collected enough data. We also measure the cost against your target CPA to ensure we only pause keywords that statistically do not work.
£99
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step
2
Keywords with a high CPA Using your target CPA we ensure that any keyword with a high CPA that has collected enough data is paused.
£99
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step
3
Bid modifications We segment your account into keywords that are driving below target, on target and above target CPA. We re-caclulate the bids for all eligible keywords to try and hit your target CPA. We ensure we look at enough data over a suitable date range before making the adjustments.
£200
Order
 
step
4
(Expansion) New campaign set up for low quality score keywords  We take your low quality keywords and break them out into new campaigns with new ads to try and stimulate them into showing impressions & clicks to grow your audience.
£300
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step
5
(Expansion) New campaign for search terms with high CTR We run detailed search term reports for all broad / phrase keywords that have triggered good performing terms. We look to see if these terms are running with a higher CTR than the adgroup average. If so we break them out with their own ads.
£300
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step
6
(Expansion) New campaign for search terms that have converted Using our detailed search term report we find any search terms triggered from broad / phrase keywords that have driven conversions. We break these out into their own campaigns with their own ads to ensure they keep driving conversions.
£300
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step
7
Manage & remove poor search terms that are not converting  We ensure that all your campaigns are running all eligible ad extensions to maximise your potential CTR with the aim to increasing your clicks.
£99
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step
8
Ad Extension rollout We ensure that all your campaigns are running all eligible ad extensions to maximise your potential CTR with the aim to increasing your clicks.
£150
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step
9
Detailed word / phrase insights report  The quality of your ad text and conversion data relies on the quality of your messaging. A key part to writing better ad copy is understanding which words and phrases are driving more conversions and a better CTR. This detailed term report gives you a full break down of your top words & phrases to help you write more engaging ad copy.
£99
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step
10
Bid modifications by device  Looking at your target CPA we ensure that you have the correct bid modifications set for each of your devices.
£99
Order
1

Place your order

Place your order on site. It's so simple.
2

We discreetly access your clients account

We remain invisible to your clients. We have multiple account sharing methods to suit your requirements.
3

We work our magic

  Over a 7 day period, we analyse historic data, check all account settings and produce a detailed optimsation plan.
4

You check our changes

We don't post any changes without your approval. We send you a CSV, outlining all proposed changes. Changes are posted after your sign off and can be rolled back at any time.
5

30 day support

We monitor our changes over a 30 day period (keeping a close eye on your key metrics)
6

We report the results

We give you the facts to report to your clients.

About.

Founders Josh & Ben have over 12 years experience running paid search campaigns. Having built & managed accounts that generated in excess of $1billion in retail sales, scaling & optimising millions of keywords and operating in ultra competitive verticals. We know what it takes to produce highly optimised, ultra efficient ad accounts that delivery growth & results.

Agencies.

We understand agencies. We understand the pressure of resource management and we are here to help. Everything we have learn't from the past 12 years managing PPC campaigns we have packaged into products, designed to help you operate more efficiently, reduce your reliance on resource management, reduce your costs, improve your response times and help you win clients.

Values.

Simplicity, Quality & Results. We turn complex optimisation processes into packages, design to communicate exactly what you are getting, allowing you to keep control of your cost allocation & improve upon the results delivered to your client. We are continually refining our products which helps improve quality, drive down costs and speed up delivery.

How do you access my clients account?
Simply invite us to your MCC, that way your client will never see any trace. If you don’t want us to see all of your accounts - Simply create a ‘Manager Account’ for the clients you would like us to view and we can add this to our MCC.


Can I place several orders for multiple clients?
Yes, you can order as little or as often as you like. We can service all of your clients or just one, within 7 days.


How long will it take?
The initial Optimiser process will be delivered within 7 days. We then support your clients account for 30 days.


Will you produce a report?
Yes, we produce a full report of all account changes.


Will my clients know about you?
There will be no trace of our activity in your client's account. We offer 100% confidentiality. Your clients are your clients.


Can I approve changes before they go live?
Yes, we provide a full report of all changes before we push them live.


What countries do you operate in?
Optimiser is a global product, it’s not limited to a particular location, currency or language.


Do you offer any guarantees?
We don’t offer direct guarantees. As Google Adwords is an auction place, we don’t have full control over competitor bids and new bidders. We do however ensure that your client's account is in the best shape possible to achieve better ROI.


Do I have to purchase the bundle?
No, you are free to purchase as many of the individual steps as you wish. However, our biggest discount, is the Optimiser bundle.

Optimiser is perfect for:


Improving ROI


Reducing CPA


Reducing wasted spend


Improving CTR


Rejuvenating stagnant accounts


Delivering your clients results quickly


Scaling accounts